RSN’s Should Take Lead From Big Nets On Fantasy Front

CBS Sports announced Fantasy Football Today, a live 90-minute online show, will debut the first Sunday of the NFL season. CBS adds to its digital fantasy offerings, joining ESPN with pre-game fantasy football analysis that competes with the national pre-game shows during that all important few hours in fantasy football when owners set lineups for [...]

Favre Pushing the Limits of Overconsumption

Will he play or stay retired? Will Favre report to Green Bay or wait out a trade? He’s flying on his private jet from Mississippi. Wait, no, he’s go back home. For weeks the American public was inundated with Brett Favre news, even when there was none. ESPN staked out Packers camp just to say [...]

Perfect Storm Damages PGA Tour

When Tiger Woods announced he was done for the season after an historic US Open performance, all eyes were on golf to see if any eyes would watch without Tiger. Greg Norman helped boost generate some interest at the British Open, yet SUnday ratings still tumbled 15% without Woods.
Back in the States, the final major [...]

CBS Ushers Out Old Generation With Packer

34 years is an historic run of broadcasting championship games. That’s 102 Final Four games, 34 Championship games. All good things come to an end, and well, Packer was no longer that good.
Let’s put that in perspective. Packer knows basketball, he can break down a coaching strategy with the best of them, something Dick Vitale [...]

Masters Leaving Money on the Table

CNBC’s Darren Rovell wrote in his blog last week how the Masters is probably the most valued sports entity that tries not to make money (http://www.cnbc.com/id/24065180), citing the lack of sponsorships, reduced ticket sales, and limited merchandise. Going a step further, Augusta is missing unmatched opportunities to capitalize in digital media, both financially and expanding [...]